Effective Date/Last Updated: August 21, 2020

Welcome to 4moms.com! This Privacy Policy is designed to tell you about how Thorley Industries, LLC, doing business as 4moms, and our affiliates and subsidiaries (collectively, “4moms”, “we”, and “us”) may collect, use, and disclose information that we obtain through the “4moms Services” offered in the United States and Canada.

The “4moms Services” include www.4moms.com and any other websites, mobile applications, and other services under the control of 4moms, whether partial or otherwise, and all “4moms Products,” by which we mean any 4moms products that synchronize or interact with any 4moms mobile application (the “Connected Products”) and all other 4moms physical products. The 4moms Services also include any communications or interactions you may have with us: (1) over the telephone, via email, on social media; (2) at trade shows, conferences or other events; or (3) through any other interaction you may have with 4moms. By using the 4moms Services, you consent to the collection, use, and disclosure of any information you provide through the 4moms Services, including Personal Information (as defined below), in accordance with this Privacy Policy.

Please be sure to read this entire Privacy Policy before using or submitting information on or through the 4moms Services. This Privacy Policy is incorporated into 4moms’ Terms of Service.

Please be aware that standard data and other fees may be charged by your phone service provider when you use your mobile device to access and use any 4moms mobile applications or other 4moms Services.

For ease of reference, you may click on any of the following links to jump to one of the sections addressed below:

  • Information 4moms May Collect
  • How 4moms Gathers Information
  • How 4moms Uses Your Information
  • How 4moms May Share Your Information
  • Third Party Websites and Applications
  • Security of Your Information
  • Children’s Privacy
  • International Users
  • Your Rights and Choices Regarding Your Personal Information
  • Changes to Our Privacy Policy and Practices
  • Terms of Service
  • The 4moms Mobile Applications
  • Contact Information

  • Information 4moms May Collect:

    Personal Information. “Personal Information” means information that, alone or in combination with other information, could identify, relate to, describe, reference, be reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular individual or household. When using the 4moms Services, the Personal Information we may collect includes contact information such as your name, address, email address or phone number. For certain 4moms Services, we may request that you furnish Personal Information that includes payment method information, such as a credit or debit card number or other payment account information. For some 4moms Services, we may also request that you provide demographic information and other data, such as your gender, online identifier or alias (e.g., social media handle), birthday, certain information concerning the health or physical characteristics of you or your child, or your vehicle identification number (“VIN”), some of which may or may not include Personal Information but which helps us to customize your 4moms experience and improve the 4moms Services. Sensitive Personal Information collected by 4moms includes geolocation data, credit or debit card number or other payment account information. The Personal Information 4moms collects could also include online identifiers such as Internet Protocol (“IP”) addresses collected through the use of cookies and other tracking technologies, to the extent such data could reasonably be linked to you or another individual or household. We do not consider Personal Information to include information that has been de-identified or aggregated so that it does not allow a third party to easily identify a specific individual.

    Usage Information. “Usage Information” means certain information that generally is not reasonably capable of being associated with you, which we or our third-party service providers may collect through our Connected Products and a variety of other technologies, such as cookies, that may automatically or passively collect information when you visit or interact with the 4moms Services. Usage Information may include, but is not limited to, IP addresses, time spent on 4moms Services, Connected Product serial numbers, location information related to use of a Connected Product, the type of browser, device, or operating system you use, and/or the URL that referred you to the 4moms Services.

    If we associate or could reasonably link your Usage Information with your Personal Information, we will treat the combined information as online identifiers or Personal Information.

    For each of these categories of Personal Information, we will not hold such information longer than is reasonably necessary for the disclosed purpose and as required by law.

    How 4moms Gathers Information:

    Information Collected Directly From You. We may collect Personal Information when you register for the 4moms Services, visit certain areas of the 4moms Services, purchase 4moms Products, subscribe to any communications from us, sign up for information at consumer tradeshows and events, enter in social media giveaways and sweepstakes, use the 4moms app or otherwise voluntarily provide it to us.

    To register for the 4moms Services, you may need to provide Personal Information, such as your name, email address, zip code/postal code, gender, and birthday. For some 4moms Services, we may also request that you provide additional information that helps us to personalize your 4moms experience and improve the 4moms Services, such as certain information concerning the health or physical characteristics of you or your child, or your vehicle identification number (“VIN”). 

    Social Media Connection. We may collect information, including Personal Information, from social media websites and platforms, such as Facebook or Twitter, if you choose to connect to your 4moms account using your social media account. For example, when you log in with your Facebook credentials, we may collect Personal Information from your Facebook profile, such as your email address, profile picture, friend list and certain demographic information such as your age, birthdate and gender.

    Using the 4moms Services. We may collect Personal Information and Usage Information from you in an automated manner as you use the 4moms Services. For example, we may collect information related to your use of a Connected Product when it syncs with your 4moms mobile application through Bluetooth technology or a Wi-Fi network. We may collect certain information depending on how you use the 4moms Services. For example, we may collect the serial number of your 4moms Product. If you use the 4moms Services on a mobile device, we may collect information from your device, including a device ID or location data. We will seek your permission before collecting or accessing any more highly sensitive data from your mobile device, but please be aware that certain functions of the 4moms Services may not work properly for you if you do not grant your permission to use information related to your device.

    Your User Content. “User Content” means the information that you may post, submit, upload, publish, display, transmit, or otherwise share through the 4moms Services, including but not limited to data, text, files, software, sound, photos, videos, graphics, artwork, ideas, opinions, status updates, comments, and “likes.” User Content may include the Personal Information of you or other individuals, so please use caution and common sense when sharing or posting.

    Customer Care. We may collect Personal Information and Usage Information through your communications with our 4moms Customer Care team.

    Payment Method Information. Some 4moms Services may require you to furnish certain financial information, such as credit card, debit card or other payment account information. A third-party payment processor may collect and process certain payment method information through the 4moms Services on our behalf, but only as needed to complete your order.

    Location Information from Your Mobile Device. Certain 4moms Services, such as Connected Products, may use location-based components. For example, to provide these features, we or our partners and licensees may collect, use, and share precise location information, including the real-time geographic location of your mobile device. Location information includes, but is not limited to, any information we derive in order to identify your geographic position. This information may be collected from your wireless carrier, certain third-party service providers, or directly from the mobile device with which you use or access the 4moms Services. The collection and tracking of your location information may occur even when the 4moms Services, including any mobile application, are not actively open and running. Your location information, however, is only displayed and shared in accordance with your established privacy settings.

    Cookies, Automatic Data Collection, and Related Technologies. When you access or use the 4moms Services, we and third parties that may provide certain functionality on the 4moms Services, such as social media or advertising networks, may engage, receive, collect, and store certain types of information through automatic data collection tools including cookies, pixel tags, web beacons, embedded web links, and similar technology. These technologies may collect information including, but not limited to, your IP address, browser type, the date and time that you use the 4moms Services, referring/exit pages and URLs, number of clicks, cookies that may uniquely identify your browser, and information about your mobile device.

    Cookies are small text files placed in visitors’ web browsers to store their preferences or provide certain functionality. 4moms uses cookies to ensure basic web site functionality (e.g., remembering what items you have stored in your cart), to personalize content and recommend products in which you may be interested, to target ads to you, and to conduct analytics about how you browse and use the 4moms Services. Most browsers allow you to block and delete cookies. However, if you do that, the 4moms Services may not work properly. More details about some of the third-party cookies we use and why are provided below:

    Strictly Necessary Cookies

    These cookies are necessary for the 4moms.com site to function and cannot be switched off in our systems. They are usually only set in response to actions made by you which amount to a request through the 4moms Services, such as setting your privacy preferences and logging in or filling in forms so we can administer and secure your 4moms account. You can set your browser to block or alert you about these cookies, but some parts of the 4moms Services will not work if these strictly necessary cookies are disabled. These cookies do not store any Personal Information.

    Performance Cookies

    These cookies allow us to count the number of times you visit, access or use the 4moms Services and other traffic sources so we can measure and improve the performance of the 4moms Services. They help us to know which pages are the most and least popular and see how visitors move around the 4moms.com site. All information these cookies collect is aggregated and therefore anonymous. If you do not allow these cookies, we will not know when you have visited our 4moms.com site, and will not be able to monitor its performance.

    Functional Cookies

    These cookies enable the 4moms.com site to provide enhanced functionality and personalization. They may be set by us or by third-party providers whose services we have added to the pages on our 4moms.com site. If you do not allow these cookies, then some or all of these 4moms Services may not function properly.

    Targeting Cookies

    These cookies may be set through the 4moms.com site by our advertising partners. They may be used by those companies to build a profile of your interests and show you relevant advertisements based on those apparent interests on or through other sites. They do not generally store directly identifiable Personal Information, but their collection activities are based on uniquely identifying your browser and internet device. More information on how you may be able to opt-out of interest-based advertising through targeting cookies is available in the “How 4moms Uses Your Information” section, below. If you do not allow these cookies, you will still experience advertising but it will not be personalized based on your browsing interests.

    Social Media Cookies

    These cookies are set by a range of social media services that we have added to the 4moms.com site to enable you to share our content with your friends and networks. They are capable of tracking your browser across other sites and building up a profile of your interests. This may impact the content and messages you see on other websites you visit. If you do not allow these cookies, you may not be able to use or see these sharing tools.

    By using the 4moms Services, you are authorizing us to gather, parse, and retain data, including Personal Information, in any manner that is consistent with this Privacy Policy related to the provision of the 4moms Services.

    How 4moms Uses Your Information:

    Internal and Service-Related Usage. We use information, including Personal Information, for internal and service-related purposes only and may provide it to third parties to allow us to facilitate the 4moms Services. We may use and retain any data we collect to provide and improve the 4moms Services. More specifically, 4moms uses the Personal Information and other data we collect to:

    • Administer your 4moms shopping account;
    • Provide access to the 4moms app for use with 4moms Products;
    • Maintain proper business records and other relevant records;
    • Provide ongoing technical support related to your 4moms account;
    • Contact you if there are issues with content you posted or uploaded through the 4moms Services;
    • Process payment method information when you order a product or service through the 4moms Services;
    • Respond to questions or comments;
    • Communicate with you regarding additional uses of your Personal Information beyond the scope of this list and Privacy Policy;
    • Send you 4moms newsletters, SMS messages and other updates;
    • Improve the content and general administration of the 4moms Services;
    • Troubleshoot software issues and operational problems with the 4moms Services;
    • Conduct data analysis and testing; and/or
    • Monitor usage of the 4moms Services.

    Your User Content Posted to the 4moms Services. You may choose to post User Content to the 4moms Services, for example, when you comment on a 4moms blog on our website. When you post User Content, our employees and service providers may review it to categorize and add information about it. Your User Content will be publicly available, so do not post any information that you want to keep private. 4moms reserves the right to remove User Content for any reason without notice to you.

    Service Communications. We may contact you using the email address you provide to us to verify your account and for informational and operational purposes, such as account management, customer service, or system maintenance.

    Marketing. We do not rent, sell, or share Personal Information about you with other people or nonaffiliated companies for their direct marketing purposes, unless we have your permission. The 4moms Services may use third-party retargeting pixels to serve you ads about products or services in which you may be interested based on your activity on or through the 4moms Services. These third-party pixels collect anonymized data about how you use the 4moms Services that generally is not reasonably capable of identifying you as Personal Information. You may be able to opt-out of receiving targeted ads through the use of third-party pixels. For example, you can opt-out of certain targeted advertising by following instructions at https://www.facebook.com/settings/?tab=ads and https://www.google.com/settings/ads/anonymous.

    If you are a California resident, you have the right to opt-out of the sale of sharing of your Personal Information to third parties. To request to opt-out of the sale or sharing of your Personal Information, or to take advantage of certain other rights you may have regarding personal information we collected about you, please click here or on the “Do Not Sell or Share My Info” link on the footer of the 4moms.com site or submit a request in writing using the 4moms contact information provided in this Privacy Policy.

    We may use your Personal Information and other information to communicate with you by email, text message, or push notification to provide you with information we think may be of interest to you. In Canada, we will send such messages only with your consent, which we will ask you for when you register your 4moms account or provide us with your email address. In both the United States and Canada, you may opt out of marketing emails at any time by using the opt-out link in an email. We will send you text messages only with your consent, which we will ask you for at the time you provide us with your mobile telephone number.

    Aggregate Data. We may de-identify and aggregate data collected through the 4moms Services and use it for any purpose. It is important to remember that such information does not identify you individually or as a member of a particular household. 

    By providing to 4moms the Personal Information and other data referenced above, you agree that 4moms may use the Personal Information and other data in accordance with the terms of this Privacy Policy.

    How 4moms May Share Your Information:

    Vendors and Service Providers. We may share any information, including Personal Information, that we receive with vendors and service providers retained as necessary for business purposes in connection with providing the 4moms Services. For example, we may provide contact information such as your name, address, email address or phone number to shipping companies, mail delivery services and email marketing providers to send you products, newsletters, and other materials you order or request. Your contact information, including your name, phone number, address, email address and company name (if applicable) also may be accessed or received by our customer support service provider to process and respond to your comments, questions and complaints. Contact information like your phone number also will be shared with our SMS platform provider to send you text message communications with your consent.

    We may use a third-party service provider to process payments, and in such cases, we will share applicable Personal Information, including payment method information, IP addresses and purchase history, with our payment processing provider as necessary to fulfill your order.

    As described earlier in this Privacy Policy, the 4moms Services use third-party cookies and other tracking technologies that may allow our marketing and customer service providers to gather demographic information (e.g., birthdate, gender) and other data, which may include Personal Information, through your use of the 4moms Services. These third parties collect this information on our behalf to: administer 4moms contests, giveaways, sales and discount programs; personalize advertisements through social media, emails and other content you receive as a result of using the 4moms Services; and optimize the performance of the 4moms Services.

    Social Networking and Other Website Services. The 4moms Services may allow you to share information, including Personal Information, with third-party services and social networking websites, such as Facebook, Instagram, and Twitter. We do not share your Personal Information with them unless you direct the 4moms Services to share it. Their use of the information will be governed by their privacy policies, and you may be able to modify your privacy settings on their websites. Please consult the privacy policies of these third-party services and websites before using them to make sure you are comfortable with the level of sharing.

    As Required By Law and Similar Disclosures. We may access, preserve, and disclose your Personal Information, other account information, and content if we reasonably believe doing so is required or appropriate to: comply with law enforcement requests and legal process, such as a court order or subpoena; respond to your requests; or protect your, our or others’ rights, property, or safety.

    Merger, Sale, or Other Asset Transfers. If we are involved in a merger, acquisition, financing due diligence, reorganization, bankruptcy, receivership, sale of company assets, or transition of service to another provider, your information may be sold or transferred as part of such a transaction as permitted by law and/or contract. Under such circumstances, 4moms will notify you before your Personal Information is transferred and provide an opt-in before such Personal Information becomes subject to a different privacy policy.

    With Your Consent. We may also disclose your Personal Information with your permission.

    Third Party Websites and Applications:

    Links to Third Party Websites. The 4moms Services may contain links to certain third-party websites, mobile applications or other online locations, including those embedded in third-party advertisements or sponsor information. We do not own, control, or operate such linked third-party sites, apps or locations, and we are not responsible for the privacy policies or practices of such linked sites, apps or locations. Privacy policies and practices for such linked sites, apps or locations may differ from this Privacy Policy and our practices. We encourage you to read the privacy policies of such linked sites, apps or locations before disclosing your Personal Information on such sites, as those privacy policies will apply to information collected through those third-party locations and services.

    Third Party Applications. You may be able to access certain third-party applications or content (collectively, “Third-Party Applications”) via your 4moms account. If you choose to access these Third-Party Applications, you may be asked to log-in and sync your 4moms account with such applications. If you opt to use Third-Party Applications via your 4moms account, the owners and operators of the Third-Party Applications may gain access to certain information that you have provided to us, including Personal Information, and they will use, store, and disclose such information in accordance with their respective third-party privacy policies. The manner in which Third-Party Applications use, store, and disclose your information is governed solely by the respective third party’s own privacy policies and terms and conditions. We have no liability or responsibility for the privacy and information security practices or other actions of any Third-Party Applications that you choose to access through your 4moms account. You should consult the privacy policies of any Third-Party Applications you use for details.

    Google Home™. Connecting Google Home™ to your allows you to control your device with voice commands using the Google Home app.  Google Home is a third party connected home technology by Google™ and is unrelated to 4moms.  When you use Google Home to connect to a 4moms product, your activities are governed by the terms of use and privacy policies of Google Home. We are not responsible for the privacy practices or the content of Google Home and your use of such technology, and we encourage you to carefully read the terms of use and privacy policies for Google Home.

    Amazon Alexa™. Connecting Amazon Alexa™ to your allows you to control your device with voice commands using the Amazon Alexa app.  Amazon Alexa is a third party connected home technology by Amazon™ and is unrelated to 4moms.  When you use Amazon Alexa to connect to a 4moms product, your activities are governed by the terms of use and privacy policies of Amazon Alexa. We are not responsible for the privacy practices or the content of Amazon Alexa and your use of such technology, and we encourage you to carefully read the terms of use and privacy policies for Amazon Alexa.

    Security of Your Information:

    We take steps to ensure that your information is treated securely and in accordance with this Privacy Policy. Unfortunately, the Internet cannot be guaranteed to be 100% secure, and we cannot ensure or warrant the security of any information you provide to us. You should exercise discretion in what information you disclose or transmit through the 4moms Services. Information transmitted over the Internet may be intercepted by others before it reaches 4moms. We do not accept liability or responsibility for the security of information sent over the Internet. If you are concerned about sending information to 4moms over the Internet, if possible, please send the information by mail or call us to make other arrangements.

    By using the 4moms Services or providing Personal Information to us, you agree that we may communicate with you electronically regarding security, privacy, and administrative issues relating to your use of the 4moms Services. If we learn of a security system’s breach, we may attempt to notify you electronically by posting a notice on the 4moms Services or by sending an email to you. You may have a legal right to receive this notice in writing. To receive free written notice of a security breach (or to withdraw your consent from receiving electronic notice), please notify us at privacy@4moms.com.

    4moms properly vets and hires only the most respected third party companies and partners.  4Moms reviews to make sure these third party companies and partners have privacy policies in place and that any Personal Information shared with such third parties is secured in a manner that is consistent with how 4Moms secures information.

    4moms retains collected information for a reasonable amount of time in order to fulfill the stated purpose for why the information was collected. 4moms will also retain collected information connected to business records for periods of time required by law. If 4moms determines that collected information is no longer needed, it will delete such information. Our collection times will be consistent with applicable law.

    Children’s Privacy:

    The 4moms Services are intended for individuals 18 years of age and older located in the United States and Canada. We do not knowingly collect, maintain, or use Personal Information from children under 16 years of age without parental consent, and no part of the 4moms Services is directed at, marketed to, or intended for children under the age of 16. 4moms has no actual knowledge of any sale of Personal Information belonging to children under 16 years of age. If there is concern that information regarding a person younger than 16 years of age was somehow collected by 4moms, any minor, or the parent(s) or legal guardian(s) of such minor, who wish to request the removal of the minor’s information, may alert us at privacy@4moms.com. If we learn that we have collected any Personal Information from children under 16 without parental consent, we will promptly take steps to delete such information and terminate the child’s account.

    International Users:

    All Personal Information is stored on servers in the United States and is subject to any applicable federal, state and local laws and regulations in the United States. The 4moms Services are meant for individuals within the United States.  Canadian users are directed to the 4moms.ca web site for all purchases, information, and other interactions.  If you provide information to 4moms from outside of the United States, you do so at your own risk. If you are outside of the United States, you are responsible for complying with any local laws regarding your use of the 4moms Services, and any related data collection. You also agree and acknowledge that by providing any information through the 4moms Services, including Personal Information, that such information will be transmitted to, and stored in, the United States. By choosing to use the 4moms Services or otherwise providing information to us, you agree that any dispute over privacy or the terms contained in this Privacy Policy will be governed by the laws of the Commonwealth of Pennsylvania and the adjudication of any disputes arising in connection with 4moms or the 4moms Services will be in accordance with the Terms of Use found here: www.4moms.com/pages/terms-use.

    If you are visiting from the European Union or other regions with laws governing data collection and use, please note that you are agreeing to the transfer of your information to the United States and processing globally. By providing your information, you consent to any transfer and processing in accordance with this Privacy Policy.

    Your Rights and Choices Regarding Your Personal Information:


    Depending on where you reside, you may have one or more of the following rights with regard to 4moms’ collection, use and sharing of your Personal Information:

    • The right to request that we disclose what Personal Information we collect, use, disclose or sell about you;
    • The right to correct inaccurate personal information that we maintain about you;
    • The right to request the deletion of Personal Information we have collected about you;
    • The right to opt-out of any sale or sharing of your Personal Information;
    • The right to limit the use or disclosure of sensitive Personal Information; and
    • The right not to receive discriminatory treatment by 4moms, in terms of the services and prices offered on or through the 4moms Services, because you exercised these rights regarding the collection, use and sharing of your Personal Information.

    If you would like to access, review, edit, update, delete or modify any Personal Information you have provided to us or that 4moms has collected from you in an automated manner, if you would like to opt-out of receiving further information or limit what we share, or if you would like to exercise the above rights in any other way (subject to applicable legal exceptions), . If you have any questions or concerns about this Privacy Policy or the use of your information, please contact us at privacy@4moms.com.


    We may deny your deletion request if retaining the information is necessary for us or our service providers to:

    1. Complete the transaction for which we collected the Personal Information, provide a good or service that you requested, take actions reasonably anticipated within the context of our ongoing business relationship with you, or otherwise to perform a contract we entered into with you;
    2. Detect security incidents, protect against malicious, deceptive, fraudulent, or illegal activity, or prosecute those responsible for such activities;
    3. Debug products to identify and repair errors that impair existing intended functionality;
    4. Exercise free speech, ensure the right of another consumer to exercise their free speech rights, or exercise another right provided for by law;
    5. Comply with the California Electronic Communications Privacy Act (Cal. Penal Code § 1546);
    6. Engage in public or peer-reviewed scientific, historical, or statistical research in the public interest that adheres to all other applicable ethics and privacy laws, when the information's deletion may likely render impossible or seriously impair the research's achievement, if you previously provided informed consent;
    7. Enable solely internal uses that are reasonably aligned with consumer expectations based on your relationship with us;
    8. Comply with a legal obligation; or
    9. Make other internal and lawful uses of that information that are compatible with the context in which you provided it.

    If you choose to delete certain portions of your Personal Information, it may affect your ability to use certain 4moms Services. If the request relates to information that 4moms needs to make certain 4moms Services function properly for you, you may no longer be able to use those 4moms Services. Any removal of content by 4moms does not ensure or guarantee complete or comprehensive removal of the content in all places. The content may have been shared or reposted by other parties, or federal or state law may require maintenance of the content or information.

    You may grant an authorized agent written permission to submit requests regarding your Personal Information, but we may deny authorized agent requests absent proof that you authorized such agent to act on your behalf, or if we are unable to verify your identity.

    4moms is required to verify the identity of any person or entity that requests the disclosure or deletion of Personal Information. If you have a password-protected account with us, we will use our existing authentication procedures to verify your identity. For most other requests, 4moms will ask you to provide information that matches at least two pieces of Personal Information we store about you before responding to your request. If you would like to request the specific pieces of your Personal Information that 4moms has collected, or if you would like us to delete highly sensitive information, you will need to match at least three pieces of information we store about you, and you must provide a signed declaration under penalty of perjury that you are the consumer whose Personal Information you are requesting.

    We cannot respond to your request or provide you with Personal Information if we cannot verify your identity or authority to make the request and confirm the Personal Information relates to you.  Making a verifiable consumer request does not require you to create an account with us.  We will only use Personal Information provided in a verifiable consumer request to verify the requestor's identity or authority to make the request.

    Some browsers also have a ”do not track” feature that lets you tell websites that you do not want to have your online activities tracked, and 4moms will attempt to treat such technical signals as valid opt-out requests for online tracking related to targeted advertising. To learn more about other ways to opt-out of certain kinds of targeted advertising, visit the Network Advertising Initiative website and the Digital Advertising Alliance website. Options you select are browser- and device-specific, and there is no guarantee that these industry-provided opt-out tools will prevent all targeted advertising.

    Changes to Our Privacy Policy and Practices:

    Posting of Revised Privacy Policy. We may update this Privacy Policy to reflect changes to our information practices or changes in applicable laws or regulations. If we make any material change in how we use or share your Personal Information, we will notify you by email (sent to the email address specified in your account) or by means of a notice on the 4moms Services prior to the change becoming effective. We encourage you to periodically review this page for the latest information on our privacy practices. Our Privacy Policy’s effective date will always be set forth at the beginning of the Privacy Policy. Any changes will be prospective only. We will not make any changes that have retroactive effect unless legally required to do so. Your continued use of the 4moms Services after any changes are made to this Privacy Policy constitutes your acceptance of the changes. If any changes are unacceptable to you, you should cease all use of the 4moms Services.

    New Uses of Personal Information. From time to time, we may desire to use or share Personal Information for purposes not previously disclosed in our Privacy Policy. If our practices change regarding previously collected Personal Information in a way that would be materially less restrictive than stated in the version of this Privacy Policy in effect at the time we collected the information, we will make reasonable efforts to provide notice and obtain consent to any such uses as may be required by law. If you do not opt-in to consent to the new uses or disclosures, your information will continue to be used in a manner that is consistent with the version of this Privacy Policy under which it was collected, or the information will be deleted.

    Terms of Service:

    The Terms of Service for the 4moms Services are incorporated by reference into this Privacy Policy. The Terms of Service can be found at https://www.4moms.com/pages/terms-use.

    The 4moms Mobile Applications:

    The 4moms app uses Bluetooth to connect to 4moms Products. When the 4moms app connects to the infant car seat product using Bluetooth, the app requests permission to access geolocation data for the app user.    

    In the U.S., the user login credentials you use to access the 4moms app and data about the 4moms Product you connect through the 4moms app will be stored on an Amazon-owned server that is controlled by 4moms.  For more details about how Amazon handles any Personal Information it collects from you, please review Amazon’s privacy notice, which may be available at https://www.amazon.com/gp/help/customer/display.html?nodeId=201909010. The information you provide when registering a 4moms Product through the 4moms app will be stored on a server owned and operated by SalesForce. To learn more about how SalesForce may handle any Personal Information it collects from you, please review the disclosures available at https://www.salesforce.com/company/privacy/.  

    Outside of the U.S., the foregoing details about server storage of data collected through the 4moms app do not apply as there is no user account login process, no ability to register 4moms Products, and no data logging information sent to any 4moms or third-party servers.

    Standard data and other fees may be charged by your mobile phone carrier when using any 4moms mobile application(s), so please be aware of them.

    Contact Information:

    If you have any questions regarding this Privacy Policy, please contact 4moms at:


    4moms - 912 Fort Duquesne Blvd - Pittsburgh, PA 15222



    4moms intends to strictly enforce this Privacy Policy. If you believe there has been some violation of this Privacy Policy, please contact 4moms.


    Effective Date: January 1, 2023