Effective Date: May 13, 2015
Information 4moms May Collect:
Personal Information. “Personal Information” means information that alone or when in combination with other information may be used to readily identify or contact you, such as your name, address, email address or phone number, or other information about you that is directly linked to Personal Information. For certain 4moms Services, we may request that you furnish Personal Information about a payment method, such as a credit or debit card number or other payment account information. We do not consider Personal Information to include information that has been de-identified or aggregated so that it does not allow a third party to easily identify a specific individual.
Usage Information. “Usage Information” means certain personally non-identifiable information that we or our third-party service providers may collect through our Connected Products and a variety of other technologies, such as cookies, that may automatically or passively collect information when you visit or interact with the 4moms Services. Usage Information may include, but is not limited to, time spent on 4moms Services, Connected Product serial numbers, location information related to use of a Connected Product, the type of browser, device, or operating system you use, or the URL that referred you to the 4moms Services.
If we associate Usage Information with your Personal Information, we will treat the combined information as Personal Information.
How 4moms Gathers Information:
Information Collected Directly From You. We may collect Personal Information when you register for the 4moms Services, visit certain areas of the Services, purchase 4moms Products, subscribe to any communications from us, or otherwise voluntarily provide it to us.
To register for the 4moms Services, you may need to provide Personal Information, such as your name, email address, zip code/postal code, gender, and birthday. For some 4moms Services, we may also request that you provide additional information that helps us to personalize your 4moms experience and improve the 4moms Services, such as certain information concerning the health or physical characteristics of you or your child, or your vehicle identification number (“VIN”).
Social Media Connection. We may collect information, including Personal Information, from social media websites, such as Facebook or Twitter, if you choose to connect to your 4moms account using your social media account. For example, when you log in with your Facebook credentials, we may collect personal information from your Facebook profile, such as your email address, profile picture, and friend list.
Using the 4moms Services. We may collect Personal Information and Usage Information from you as you use the 4moms Services. For example, we may collect information related to your use of a Connected Product when it syncs with your 4moms mobile application through Bluetooth technology or a Wi-Fi network. We may collect certain information depending on how you use the 4moms Services. For example, we may collect the serial number of your 4moms Product. If you use the 4moms Services on a mobile device, we may collect information from your device, including a device ID or location data.
Your User Content. “User Content” means the information that you may post, submit, upload, publish, display, transmit, or otherwise share through the 4moms Services, including but not limited to data, text, files, software, sound, photos, videos, graphics, artwork, ideas, opinions, status updates, comments, and “likes.” We may not consider all User Content to be Personal Information, so please use caution and common sense when sharing or posting.
Customer Care. We may collect Personal Information and Usage Information through your communications with our 4moms Customer Care team.
Payment Method Information. Some 4moms Services may require you to furnish certain financial information, such as credit card or other payment account information.
Location Information from Your Mobile Device. Certain 4moms Services, such as Connected Products, may use location-based components. For example, to provide these features, we or our partners and licensees may collect, use, and share precise location information, including the real-time geographic location of your mobile device. Location information includes, but is not limited to, any information we derive in order to identify your geographic position. This information may be collected from your wireless carrier, certain third party service providers, or directly from the mobile device with which you use or access the 4moms Services. The collection and tracking of your location information may occur even when the 4moms Services, including any mobile application, are not actively open and running. Your location information, however, is only displayed and shared in accordance with your established privacy settings.
Cookies, Automatic Data Collection, and Related Technologies. When you access or use the 4moms Services, we and third parties that may provide certain functionality on the 4moms Services, such as social media or advertising networks, may engage, receive, collect, and store certain types of information through automatic data collection tools including cookies, pixel tags, web beacons, embedded web links, and similar technology. These technologies may collect information including, but not limited to, information such as your Internet Protocol (IP) address, browser type, the date and time that you use the 4moms Services, referring/exit pages and URLs, number of clicks, cookies that may uniquely identify your browser, and information about your mobile device.
Cookies are small text files placed in visitors’ web browsers to store their preferences or provide certain functionality. Most browsers allow you to block and delete cookies. However, if you do that, the 4moms Services may not work properly.
By using the Services, you are authorizing us to gather, parse, and retain data, including Personal Information, related to the provision of the 4moms Services.
How 4moms Uses Your Information:
Internal and Service-Related Usage. We use information, including Personal Information, for internal and service-related purposes only and may provide it to third parties to allow us to facilitate the 4moms Services. We may use and retain any data we collect to provide and improve the 4moms Services.
Your User Content Posted to the 4moms Services. You may choose to post User Content to the 4moms Services, for example, when you comment on a 4moms blog on our website. When you post User Content, our employees and service providers may review it to categorize and add information about it. Your User Content will be publicly available, so do not post any information that you want to keep private. 4moms reserves the right to remove User Content for any reason without notice to you.
Service Communications. We may contact you using the email address you provide to us to verify your account and for informational and operational purposes, such as account management, customer service, or system maintenance.
Marketing. We do not rent, sell, or share Personal Information about you with other people or nonaffiliated companies for their direct marketing purposes, unless we have your permission. We also do not provide any Personal Information to any third-party ad networks. We may use your Personal Information and other information to communicate with you by email, text message, or push notification to provide you with information we think may be of interest to you. In Canada, we will send such messages only with your consent, which we will ask you for when you register your 4moms account or provide us with your email address. In both the United States and Canada, you may opt out of marketing emails at any time by using the opt-out link in an email. We will send you text messages only with your consent, which we will ask you for at the time you provide us with your mobile telephone number.
Aggregate Data. We may de-identify and aggregate data collected through the 4moms Services and use it for any purpose. It is important to remember that such information does not identify you individually.
How 4moms May Share Your Information:
Vendors and Service Providers. We may share any information, including Personal Information, that we receive with vendors and service providers retained in connection with the provision of the 4moms Services. For example, we may use a third-party service provider to process payments, and in such cases, we will share applicable Personal Information, including payment method information, with that provider as necessary to fulfill your order.
Social Networking and Other Website Services. The 4moms Services may allow you to share information, including Personal Information, with third-party services and social networking websites, such as Facebook and Twitter. We do not share your Personal Information with them unless you direct the 4moms Services to share it. Their use of the information will be governed by their privacy policies, and you may be able to modify your privacy settings on their websites.
As Required By Law and Similar Disclosures. We may access, preserve, and disclose your Personal Information, other account information, and content if we believe doing so is required or appropriate to: comply with law enforcement requests and legal process, such as a court order or subpoena; respond to your requests; or protect yours’, ours’ or others’ rights, property, or safety.
Merger, Sale, or Other Asset Transfers. If we are involved in a merger, acquisition, financing due diligence, reorganization, bankruptcy, receivership, sale of company assets, or transition of service to another provider, your information may be sold or transferred as part of such a transaction as permitted by law and/or contract. We cannot control how such entities may use or disclose such information.
With Your Consent. We may also disclose your Personal Information with your permission.
Third Party Websites and Applications:
Third Party Applications. You may be able to access certain third party applications or content (collectively, “Third Party Applications”) via your 4moms account. If you choose to access these Third Party Applications, you may be requested to log-in and sync your 4moms account with such applications. If you opt to use Third Party Applications via your 4moms account, they may gain access to certain information that you have provided to us, including Personal Information, and they will use, store, and disclose such information in accordance with their individual privacy policies. The manner in which Third Party Applications use, store, and disclose your information is governed solely by their individual privacy policies and terms and conditions. We have no liability or responsibility for the privacy and information security practices or other actions of any Third Party Applications that you choose to access through your 4moms account.
Security of Your Information:
By using the 4moms Services or providing Personal Information to us, you agree that we may communicate with you electronically regarding security, privacy, and administrative issues relating to your use of the 4moms Services. If we learn of a security system’s breach, we may attempt to notify you electronically by posting a notice on the 4moms Services or by sending an email to you. You may have a legal right to receive this notice in writing. To receive free written notice of a security breach (or to withdraw your consent from receiving electronic notice), please notify us at firstname.lastname@example.org.
We do not knowingly collect, maintain, or use Personal Information from children under 13 years of age without parental consent, and no part of the 4moms Services is directed to children under the age of 13. If you learn that your child has provided us with Personal Information without your consent, you may alert us at email@example.com. If we learn that we have collected any Personal Information from children under 13 without parental consent, we will promptly take steps to delete such information and terminate the child’s account.
If you are visiting from the European Union or other regions with laws governing data collection and use, please note that you are agreeing to the transfer of your information to the United States and processing globally. By providing your information you consent to any transfer and processing in accordance with this Policy.
Update Your Information or Pose a Question or Suggestion: